Tag Archives: marketing

‘The Content Revolution’ by Mark Masters

  LID Publishing | 2015 Mark Masters, MD of The ID Group and local nice-guy, somehow found time to write a book – no mean feat when you consider the prolific content output on his website and social media, plus a weekly podcast, oh, and hosting the quarterly ‘Once Upon a Time’ events.

Chasing passion, not page impressions

  Simon Pitt, Mobile Delivery Manager and master of coding, tells us why he hates SEO. In 2003, if you typed “miserable failure” into Google, the first match was the official website of George W. Bush. Mr Bush never referred to himself as a miserable failure (in fact, quite the opposite), and yet Google decided […]